Users Like Google+ Better Than Facebook
Finally, some good news for Google+.
The most recent American Customer Satisfaction Index (ACSI) finds that users are much happier with the Google social network than they are with Facebook. Facebook scored 61 out of 100 in customer satisfaction (down from 66 last year), while Google+ scored 78. Of course, Facebook also has more than 900 million users, a much larger user base than Google’s site. “So,” Wired notes, “what the ACSI is really telling us is that Facebook is the addiction we hate, but just can’t kick.”
Facebook managed to rank amongst this year’s five lowest-scoring companies, thanks to user dissatisfaction with ads, privacy issues, the mobile app, and the new Timeline.
Google+ users, on the other hand, expressed more happiness with the site’s approach to privacy, ads, and mobile. “If Google+ continues to attract users at an aggressive pace, Facebook will run the risk of losing its main competitive advantage over time,” declares the report. In general, social media suffered from poor scores on the report, while search engines performed well.